Amazing Authorities
with Mitch Carson
The podcast where world-class CEOs, bestselling authors, and global thought leaders reveal the systems, stories, and strategies behind building undeniable authority.
700+ Episodes Published
10+ years of weekly authority conversations
63 Countries
Guests and listeners worldwide
30+ Industries
Every book launch overseen by Mitch
#1 Authority Podcast
For CEOs and authors building real credibility
Listen on your favourite platform
ABOUT THE SHOW
What is Amazing Authorities?
Amazing Authorities started with a simple belief: the most successful CEOs, authors, and experts in the world have built something most people don’t talk about openly — authority. Not just expertise. Not just a following. The kind of credibility that makes markets come to them, that opens stages without pitching, that earns premium fees without justification.
Over 700 episodes and 10+ years, host Mitch Carson — NBC Channel 3 Las Vegas TV host, international speaker, and creator of Authority Architecture™ — has sat down with world-class guests across 63 countries to find out exactly how they did it. Every episode goes deep on the systems, mindsets, and strategies behind building the kind of authority that lasts.
This is not a motivational show. It is a how-to show — for CEOs who want to be the undisputed expert in their market, authors who want their book to open doors, and consultants who want to stop being the best-kept secret in their industry.
Every episode is engineered for business leaders who want to turn expertise into authority — not beginners looking for inspiration.
Guests share the exact frameworks and strategies they used — not just their journey. You leave every episode with something you can act on.
63 countries of guests means you get authority-building insights that work across markets, cultures, and industries.
Featured Episodes
New episodes every week. Subscribe on Spotify or Apple Podcasts so you never miss one.
DAN KENNEDY
Author, Speaker, and Advisor to Millionaire Entrepreneurs
MARK VICTOR HANSEN
Co-author of the Bestselling Books “Chicken Soup For the Soul”
BILL GLAZER
Marketing Mentor, Author and Celebrity Consultant
Enjoying Amazing Authorities? Subscribe so you never miss an episode.
Mitch doesn’t just appear in the media. He builds the system that gets CEOs and authors booked on NBC, ABC, CBS, FOX, CNN, and MSNBC — and keeps them visible long after the first appearance. If you’re ready to be the authority your market recognizes, the conversation starts here.
Your Host — Mitch Carson
NBC TV Host. Authority Strategist. 63-Country Speaker. 700+ Episodes.
Mitch Carson is the host of NBC Channel 3 Las Vegas and the creator of Authority Architecture™ — a structured system for turning CEOs and authors into recognized industry authorities. He has spoken on stages in 63 countries, produced more than 2,000 live events in 19 countries, and trained 600+ experts to build the kind of credibility that commands premium fees, earns paid stages, and generates compounding media coverage.
He is a published author with John Wiley & Sons, a 6th Dan Taekwondo Master, and holds an MBA from USC. He has been featured in 200+ newspapers worldwide including the Wall Street Journal and the Washington Post. His clients have been booked on NBC, ABC, CBS, FOX, CNN, and MSNBC — often within weeks of starting the program.
Amazing Authorities is his flagship podcast — the place where he shares the exact strategies his private clients pay $15,000–$25,000 to access. Every episode is free. Every insight is real.
NBC Channel 3 Las Vegas
TV Host — brings producer-level insight to every booking conversation
63 Countries on Stage
One of the most-travelled authority speakers alive — insights that work globally
John Wiley & Sons Published Author
The Silent Salesmen — translated into German, 16,000+ copies sold
Dan Kennedy Endorsed
"I recommend him to all my clients." — Dan Kennedy, Author of 30 Books
Want to BUILD your own podcast — not just listen to one?
The Podcast Authority Academy shows CEOs and authors how to launch, grow, and monetize a podcast that becomes their single most powerful authority asset.
Mitch's step-by-step system for launching and monetising a CEO-level podcast
Podcast Authority Academy
Most CEOs and authors think about starting a podcast and never do it. Those who do launch often quit within 10 episodes because they built it wrong — wrong format, wrong audience, wrong monetisation model. The Podcast Authority Academy exists to fix that.
This is the exact system Mitch used to build Amazing Authorities into 700+ episodes across 63 countries — taught in a structured program designed for busy CEOs and authors who want a podcast that generates authority, attracts premium clients, and compounds in value over time. Not a hobby. A business asset.
What's Inside the Academy?
Foundation — Positioning Your Podcast as an Authority Asset
Before you record a single episode, you need to know exactly who you’re speaking to and what transformation your podcast delivers. This module eliminates the most common mistake CEOs make: launching a podcast that sounds like everyone else’s.
- Define your authority niche and ideal listener — in one sentence
- Name your show to own your category, not simply describe it
- Design your episode format for maximum credibility and minimum production time
- Set up your authority positioning statement used in every episode intro
Production — Sound Like a Professional From Day One
You don’t need an expensive studio. You need the right equipment, the right setup, and the right workflow. This module gets you from zero to recording-ready in 48 hours — at a fraction of what most people spend.
- Equipment stack for under $500 that sounds like a $5,000 studio
- Recording environment setup — home office, hotel room, or anywhere in the world
- Editing workflow your team can run without you using the 20-minute episode production system
- Thumbnail and branding templates for Spotify, Apple, and YouTube
Guest Strategy — Booking A-List Guests From Day Zero
The guests you book determine the authority your show conveys. This module gives you the exact outreach system Mitch used to book world-class CEOs, bestselling authors, and international speakers — before the show had any audience.
- The three-paragraph guest pitch that gets a 60%+ response rate
- Where to find A-list guests in your niche using the database most podcasters miss
- How to position your show to attract guests who normally charge $10,000+ to speak
- The pre-interview preparation system that makes every episode feel effortless
Growth — Building an Audience That Actually Buys
Downloads don’t pay bills. This module is about building a subscriber base of exactly the right people — CEOs, authors, and decision-makers who are pre-sold on your expertise before they ever get on a call with you.
- The LinkedIn authority loop that converts listeners into consulting leads
- Cross-promotion strategy to reach 10x your current audience in 90 days
- How to get your podcast featured on Spotify and Apple editorial lists
- The guest reciprocity system that encourages every guest to promote your show
Content Multiplication — One Episode, Five Authority Assets
Recording the episode is just the beginning. This module shows you how to turn every 45-minute conversation into a week’s worth of content across LinkedIn, email, YouTube, and your blog — without recording anything extra.
- The five-surface content system used across all Authority Architecture™ clients
- AI-assisted transcript to blog post to email sequence in under 30 minutes
- Short-form clip strategy for LinkedIn and Instagram that builds your audience daily
- Automated content distribution — set it once and run it for every episode
Monetisation — Turning Your Podcast Into a Premium Revenue Stream
This is what separates an Authority Podcast from a hobby show. You will learn how to generate consulting leads, secure sponsorships, launch premium products, and use your podcast as the primary top-of-funnel for your high-ticket services.
- The three monetisation models for CEO podcasts — most people only use one
- Sponsorship pitch deck and rate card templates that land $2,500–$10,000 deals
- How Mitch generates consulting clients directly from episode CTAs using the exact script
- The Premium Episode model — how to charge for access to your best content
- You're a CEO, author, or consultant with real expertise to share
- You want a podcast that generates clients — not just downloads
- You're willing to commit 90 minutes per week to recording
- You want to build authority that compounds over time
- You're ready to be the definitive voice in your category
- You want a hobby show with no business goal
- You're not willing to show up consistently
- You expect results without doing the work
- You want to stay anonymous in your market
- You're looking for a cheap shortcut